New Mobile Real Estate tool Flaretag: an interview with creator, 10-year Nokia Veteran Daniel Arroyo

The smartphone revolution is bringing the power of the internet to our daily lives via the powerful apps that are integrating our online and offline worlds. And those apps are being built by techno-geek-entrepreneurs such as Daniel Arroyo. Daniel is a mobile-oriented entrepreneur, and creator of Flaretag — “a platform to connect web content with […]

How Social Media Changes The Art of Modern Marketing

Social media began as a way for college students to communicate with their friends by using computers. It has now turned into a multibillion networking system that has spanned across the globe. And, this marvel has not gone unnoticed by the marketing industry. The advent of social media over the past few years has caused […]

Startup Research, CSS text-overflow and why should you keep things simple

One of the early topics in the Founder Institute curriculum is “Startup Research”. Here is a video and slides of a Startup Research lesson to the Silicon Valley program by Adeo Ressi, Founder of the Founder Institute. The talk provides an overview of how the character of different markets affects the reality of operation, how […]

The global reach of Social Media

Planning your Social Media Strategy (source : Advanced Human Technologies) For every requirement such as bonding with friends & sharing life’s secrets, articulating strong opinions, analysis & evaluation of a trend, or learning while watching; there’s a plethora of social media options to choose from for each of the thing that forms part of our […]

Can you use Adzly ads on your blog?

Adzly is a new advertising network that many bloggers have taken advantage of. Google Adsense has traditionally been used for bloggers to promote their sites, but new blogs can sometimes be great opportunities to receive traffic that would otherwise have a lot of competition. However, you can’t expect to gain anything from Adzly by cutting […]

The new rules for marketing

Marketing has been used the same way for years. The strategy that marketers have used has gone something like this: The company decides what they want the customer to think of their product. The company yells to the customer to buy the product. The company waits to see if the customer ever decides to purchase. […]

Choose a web developer carefully

A Team of Dedicated Developers (source : Flickr) If you were to poll a hundred serious business owners on the street and ask them if a website was a crucial part of starting a business, at least ninety would probably say it is. Yet, if you polled the same hundred people and asked what resources […]

Don’t let your email marketing campaign get mistaken for spam

Having an aggressive email marketing campaign is one of the most powerful ways to grow your business over the Internet. However, it is easy to accidentally become too aggressive and be flagged for spam. There are a few principles you should keep in mind when you are setting your campaign up so that you can […]

Using Trendistic for Marketing Research

Trendistic is a great tool that is used to follow activity on Twitter. As you are probably aware, there are about 30 million Twitter users in the world, so Twitter trends are a great tool for market researchers. The problem with using Twitter for research is that it is often difficult to gauge what people […]