Reddy2Go is a Creative Generalist who uses the magic of the written word and the allure of the visual medium in conjunction with the building blocks of technology to effect communication for the New Media.

Super SSD Technology

In an effort to infuse more life in my 1-year old Macbook Pro, I began researching SSD technology drives in the market and quite overwhelmed by the choice, I sauntered the Interwebs in an effort to make an educated decision that would skyrocket my productivity and in the process burn a proportionally deep hole in my pocket. During this process of research and analysis, I came across Israeli start-up Anobit Technologies Ltd. that has announced its first product, a multilevel cell (MLC) solid-state drive (SSD) that it claims is as reliable as today’s higher-end & higher-cost single-level cell (SLC) enterprise-class flash drives.

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Tuk Tuk – Indi’genius’ GPS Auto Fare Technology

Tuk Tuk Meter

GPS to the Rescue!

Here is good.. no make that great news for public transport commuters in India and a heaven sent boon for tourists in India. The actual source of this technology is far from heavenly though GPS is an eerily accurate technology which might be contested by conspiracy theory buffs as supernatural in origin. Jokes apart, MindHelix Technologies, a Kerala (India) based company formed last month by an engineer and two engineering students launched Tuk Tuk Meter. This claims to be India’s first GPS based multi-platform Auto fare calculator that runs through smart phones which can be started on getting into the auto-rickshaw and the meter in the phone will run alongside the meter in the rickshaw. It can also double-check the distance travelled as shown in the auto’s meter and the GPS distance calculated by the application, Thomas Antony, Chief Technology Officer of MeindHelix, said.

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2011: Security in the Mobile Arena

Security organization McAfee has professed that 2011 will see increased attacks on Apple merchandise like the iPhone and iPad, largely due to their in the business sector. McAfee said that Macs had thus far not been often targeted by malicious attackers, because they are not widely deployed.

False Security?

McAfee cites a major problem of Apple users being unconcerned about malware and other security threats believing that they are secure because no one has attacked them yet. Their report said that the dearth of user understanding regarding exposure on these platforms and the dearth of deployed security options makes for a lucrative landscape for cybercriminals. McAfee said that Mac botnets created by Trojan Horse attacks will increase, as well. Virus and malware may arise as the growth of Apple is calling the attention of hackers, looking to steal sensitive data. Soothsayers have been predicting doom in the mobile arena and while it hasn’t happened yet, it is still only a matter of time.

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Google Maps 5: 3D Maps & Offline Caching

Most of us have used Google Maps at some point or the other. Either on the desktop or more often on the mobile platform. Google Maps in it’s latest avatar uses vector graphics instead of map tiles and it caches some of your most frequently used maps so that they are available offline. The advantage of vector-based maps is multi-fold:

  • Tilting: Drag down with two fingers to tilt the map. Tilt while zoomed in on one of the 100+ cities around the world with 3D buildings to see a skyline spring to life.
  • Rotating: Twist with two fingers to rotate the map. After tilting to see 3D buildings, rotate around them to gain a new perspective from any direction.
  • Smooth Zooming: Slide two fingers together or apart, and see the map and labels continuously scale to any zoom level, stopping when your fingers stop.
  • Compass Mode: Center the map on your location, and then tap the compass button in the top right corner. The map will flip into 3D mode and start rotating to match your perspective, while still keeping all the labels upright and readable.

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Apple iBooks 1.2

E-books take a lot of space in your digital shelves and often start to look cluttered and unorganized unlike the large library shelves that house physical books. Apple’s iBooks 1.2 allows you to enjoy fully-illustrated works, get your notes out of your e-books, and more.


Collections lets you organize your titles into separate shelves of your creation. That allows you to dedicate a shelf entirely for science-fiction novels, sort product manual PDFs, self-help books, user guides, business proposals, project plans and more. Tap the Store button and the bookshelf flips around like a secret passageway to reveal the iBookstore, where you can browse thousands of free public-domain books. Browse by title, author or genre and when you download the book, it appears on your bookshelf so you can start reading right away.

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OSX Lion: Make way for the King

Steve Jobs says that the Lion has been inspired by their efforts with iOS, resulting in an expanded use of multitouch gestures, an emphasis on iPad-like full screen applications and an App Store for OS X (which will also be coming to Snow Leopard). The Launchpad application launcher will give an iPad-like grid of icons allowing you to create iOS-style folders for applications and finally the all-new Mission Control will offer a unified view of all open windows, apps and dock. Expect the eighth major release of the world’s most advanced operating system; Lion to roll out in the summer of 2011.

Apple OS X Lion
Apple OS X Lion (source : Apple)

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Free Apple Developer Guides for X’mas

Apple iBooks

For all those Mac or iOS developers hard at work coding ceaselessly, lest Santa thinks you’ve been naughty here’s some good news! Santa’s coming early, bringing with him Apple’s latest offering of a bunch of iOS and Mac development books in the iBookstore for Free!

The six developer guides may not appeal to non-coders, but for those hard-core, full blown coders, choose between titles like iOS Human Interface Guidelines, Object Oriented Programming With Objective-C, or Cocoa Fundamentals Guide. Wait a minute, you don’t have to choose, they are all gratis. The other three titles are The Objective-C Programming Language, iOS Technology Overview, and its thrilling sequel iOS Application Programming Guide.

You’ll need to fire up iBooks on your iPad or iPhone to get these books since Santa only climbs down these chimneys to drop off your presents. Apple says that these free books work best with the recently-released iBooks 1.2.

Android for The Common Man

R.K. Laxman’s ‘The Common Man’ has been around watching India grow since her post Independence days and his never wavering gaze at the state of the country’s economy and harsh realities juxtapose daily living in this smorgasbord of cultures called India. Any technology that is open and allows more myriad transformations into various forms is warmly embraced in this part of the world since that flexibility allows it to filter down to the lower stratas of society. And so it is with Android as it is now being embraced by various manufacturers to power their low-cost phones.

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The Social Experiment: Old Skool is Still Cool

In today’s connected world, have you ever looked back at the times when we had conversations with loved ones face to face, hand in hand or if that wasn’t possible we wrote them hand written letters on hand made paper adorned with hand crafted insignia or memorabilia? Nostalgic isn’t it? Today I’d rather meet people on Facebook, exchange notes on Twitter and read/send mail on my Blackberry. In fact I almost loathe having to make a telephonic conversation. Why can’t you just email/txt/IM me instead? And I’m no teeny bopper, I’m a man entering middle age mind you. So imagine today’s youth doomed with the prospect of no connectivity. How would they respond to such a world?

An Idea!

The idea started when Trent Mitchell, a video-production teacher at Shorecrest saw the movie The Social Network, a story about the founding of Facebook and wondered if his students could cut themselves off from text and Facebook. Mitchell, 36 told the students that he didn’t think they could tear themselves away from social media. Half the students said they could do it; the other half thought it was the worst idea they’d ever heard, he said. So he pulled in friend and teacher Marty Ballew, and together created The Social Experiment.

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Galaxy S – First to get a taste of Gingerbread?

In an earlier post we had covered the December 16 release of what is the first ever Gingerbread Android phone i.e. the Google Nexus S. Since then the Inter webs have gone into a frenzy with bloggers talking about the virtues of the newest release of Android and developers busy tweaking the released SDK to come up with custom ROMs for various Android phones in the market. If you were already dizzy with the speed at which Android is growing not just as an open OS project but also in terms of market reach. We already read in Kalen’s previous post that — Android phones are selling at a rate of 300,000 a day.

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